Coffee Week Selections

1. A Colorado coffee shop, located in an housing development for the homeless, is attempting to help the people around them as well as change their community’s perspective on the capabilities of homeless people.

“People don’t know who’s behind the counter when they stop here,” Kelly Kelley said. “It could be any one of us in that low-income or homeless category. We want to make a positive experience for people.”

2. 10 reason why fair-trade coffee doesn’t do what it claims, and plenty of pushback in the comments. “Fairtrade is not a one time, cure-all, it provides a framework. It’s a tool and if applied well, producers move up the value chain, negotiate better terms, and strengthen their communities.”

I remember a coffee roaster saying he saw little value in fair trade certification, because he knew a farm received certification on only half of its crop because they couldn’t afford the price. No difference in the coffee they grew. They just could not afford to pay for the fair trade label for the second half of what they produced.

3. Costa Coffee, United Kingdom’s largest coffee chain, has replaced its club card for an app.

4. Starbucks has gone to Colombia, and the Colombian national chain Juan Valdez is expanding in response. “In downtown Miami, a new Juan Valdez cafe feels like a slice of Colombia: traditional floor tiling, warm wood details, woven baskets, fresh arepas, and pictures of Colombia and its coffee. A poster of a smiling coffee farmer hangs near the entrance, greeting customers with the company’s key new message: ‘Carlos is one of the 500,000 coffee growers who owns this coffee shop.'” Leaning on their history has proven profitable so far.

5. A young Lauren Bacall with coffee. (I believe this photo would be rated PG-13 because it depicts smoking. Steel yourself.)

Lauren Bacall, young, coffee, cigarettes

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