All posts by Phil

Glowing Book Reviews to Fit Your Budget

Two years ago, marketer Todd Rutherford began selling book reviews. Some people complained that reviews could be bought from a service; many others bought reviews from that service. And not just any reviews–gushing, exciting reviews. The NY Times walks us through it:

Consumer reviews are powerful because, unlike old-style advertising and marketing, they offer the illusion of truth. They purport to be testimonials of real people, even though some are bought and sold just like everything else on the commercial Internet.

Mr. Liu (an analyst) estimates that about one-third of all consumer reviews on the Internet are fake. Yet it is all but impossible to tell when reviews were written by the marketers or retailers (or by the authors themselves under pseudonyms), by customers (who might get a deal from a merchant for giving a good score) or by a hired third-party service.

How To Be a Spy

Mulholland Books offers spy technique pointers from Mischa Hiller’s Shake Off, and as a rank amateur who would probably get killed in a fight while trying to be brave, I feel I should counterbalance some of these tips.

  • Know your cover. “If you can believe just a bit of your cover story then you can convince your listener (and even yourself) that it is all true.”
    This a good point. When Mrs. Pollifax went to Mexico, nobody knew she was a spy.
  • Incriminating evidence to ditch? Use the restroom. “It is easier to flush soaked paper than dry.”
    And you can flush select memories by soaking and flushing your head. Actually, money, as in the wad of cash you took from that jeweler, does not dissolve in water, so if you have someone down the sewer line ready to grab it, you can pass a huge number of bills via the toilet. This is not labeled “money laundering”. That requires detergent.
  • Watch your back. “You should always sit at the back of the bus when you get on, because surveillance like to sit at the back to get a good view of you embarking without having to turn around.”
    Be sure to greet the back-seat surveillance when you sit down.
  • Finish the job.
    You’ll have to go to the post to read the explanation on this one about killing someone. I think it’s a bit confused. I know you can shoot someone in the head and not kill them, especially a small caliber weapon, but if you’re holding a gun with “a massive kick” like it says, then you’re probably holding a gun that will take the target down in one or two shots. Four to five shots? Surely that’s excessive, especially at close range. When shooting, you want to aim for the upper body, and if you take him down on the first shot (and before Interpol arrives–they’re still around, right?), then you can run up to him and plug him with your remaining bullets. I mean, what else are you going to do with them?

I Didn’t Have Time to Write a Short Letter

You have heard it said that Abraham Lincoln, Mark Twain, or maybe T.S. Eliot once said, “I would have written a shorter letter, but I did not have the time.” No, apparently Pascal wrote it somewhere and even he may have gotten it from somewhere else. This is one more bit of evidence to support my reluctance to trust unsourced quote databases.

The Best Spam You Aren’t Reading

SPAM

We’ve been getting a lot of spam lately, and it’s a shame you aren’t seeing any of it. It’s inspiring, in an Engrish way. Early this morning, a dear-hearted spammer wrote, “Writing fictions are really helpful for me thanks a lot for show me the way of my own dream!”

In that vein, I want to share selections from more wonderful, wonderful notes we’ve received from our beloved spammers.

“Economy the ready with coupons is huge, but you can bail someone out even steven more by shopping at more than one store. Once in a while that you be sure this facts, you are ready destined for your next grocery put by visit.”

“One the go fence when wearing eyeliner, is keeping it from running or smearing all the way through the day. To put a stop to this, you should effect that you get the right sort of eyeliner. There are special brands that are arrest proof. These are imagined eyeliners that will matrix all epoch, every day.”

Doesn’t that warm your heart?

What To Read Next?

Sherry has a long list of reading lists from various sites, plenty of material to inspire, ignore, or distain. If I was anywhere near a decent blogger, I would pick out titles I knew nothing about and mock whoever it is recommending them. But, no. I must move on.

Reading

It’s Your Fear; What Will You Do With It?

Paul Tripp writes about handling our fears: “Own your fear and run to the only one who can defeat it. Confess that you don’t always remember his presence and glory. Confess those places where you assess situations as if he didn’t exist. Own the fact that you often love your comfort more than you love his glory. Confess that you are sometimes more in awe of people than of him.”

Critiquing David Barton’s History

David Barton of WallBuilders is a big name among public speakers and authors who teach on our nation’s founding fathers and the soul of America. His latest book, The Jefferson Lies: Exposing the Myths You’ve Always Believed About Thomas Jefferson, is being harshly criticized by historians who usually agree with his conclusions. World Magazine reports:

Getting Jefferson Right: Fact Checking Claims about Our Third President (Salem Grove Press), argues that Barton “is guilty of taking statements and actions out of context and simplifying historical circumstances.” For example, they charge that Barton, in explaining why Jefferson did not free his slaves, “seriously misrepresents or misunderstands (or both) the legal environment related to slavery.”

In response, Barton says he cites his sources extensively so that critics can take up their arguments in their original context.

Is It Really Plagiarism?

Here’s a lightly political topic on which I’d like your comments. William Bigelow accused President Obama of stealing his latest tagline, “We’re all in this together,” from Britain’s Labour Party leader. Read the short post and tell me if you think this should be consider plagiarism. The last example given, where Mr. Obama copies words from Deval Patrick, looks like plagiarism to me, but the tagline? I don’t know. This seems fair game to me, though it’s naturally opening yourself up for a shot like Bigelow’s post. I mean, if the new socialist president of France talks about wanting a country where “we’re all in this together,” I’d hope that connection would still harm any U.S. national politician, notwithstanding Dennis Kucinich.

Hunter Baker Interview

Hunter Baker talks about the ideas in his latest book, Political Thought: A Student’s Guide (Reclaiming the Christian Intellectual Tradition), with Brad Jackson and Allysen Efferson of Coffee and Markets. Dr. Baker explains the publisher’s intent of the series and that wanted to write a political book anyone could read.