I Did Not Read It, But You Should

A new book on marketing called, UnMarketing: Stop Marketing. Start Engaging has these UnTestimonials on the back. I remember something like this on other books. Politically Correct Bedtime Stories: Modern Tales for Our Life & Times comes to mind. It has “quotes” from Hans Christian Andersen, The Brothers Grimm, and Aesop. Does anyone remember mock endorsements from Thomas Jefferson and such men for a book?

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