In celebration of its 25th birthday, Mall of America is holding a contest to choose that wonderfully creative soul who will spend five days “deeply immersed in the Mall atmosphere while writing on-the-fly impressions in their own words.”

Dude, is this not a call for a writers riot? Several writers should immerse themselves in this mall, if not one of the many malls across America, to write “impressions” of what they see. Nothing could possibly go wrong with that. Don’t let a good challenge go ignored. Post your short impressions here.

Micah Mattax says, “For some reason, my on-the-fly impressions of malls always come out Ecclesiastes, so I won’t be applying. Still, that $400 food court gift card is pretty tempting.”

You bet it is. What are your impressions of a food court feast? What snatches of conversation do you hear as you walk? Is there a spiritual dimension to riding an escalator? America needs to know.