This is big news in the business world of coffee. Nestlé, the makers of Nescafé and Taster’s Choice instant coffees, has put millions of dollars into buying a majority share of third wave coffee leader Blue Bottle. For many coffee lovers, Blue Bottle offers the kind of flavor they wish they could get everywhere. Now it will be owned by the people whose coffee they left to the seventies.
Naturally, Nestlé won’t nix this new coffee kid; it just wants the money.
And speaking of instant coffee, I just heard of a new company with what is rumored to be wonderful, flavorful, and instant coffee: Sudden Coffee. If you’d like to up your coffee convenience game with something tasty, this is for you.