Mike Duran remarks on The Weekly Standard article on J. Mark Bertrand and his Roland March novels. Jon Breen had written of Bertrand’s limited audience because his books are published by Bethany House. Duran asks, “So how does being a religious publisher limit the reach of an author’s audience? Well, it doesn’t… unless you write sci-fi, epic fantasy, ethnic fiction, espionage, horror, literary, or crime fiction.” He says Bertrand’s books deserve a large readership, but perhaps this publisher doesn’t know how to market them.

I’m not sure I understand what’s missing. Is it simply that if it doesn’t sell in a Christian bookstore to a primary audience of white women, Christian publishers don’t know what else to do with it?